Why I Don’t Want My Work to Go Viral

As a creative professional, I've often found myself wondering about the concept of "going viral". It's the holy grail of online success, isn't it? The idea that my work could be shared by millions, going from obscurity to overnight sensation. But the more I think about it, the more I realize that going viral isn't always the best thing for my career. Read more

Why the Pressure to Go Viral Can Be Overwhelming

When you're a creator, there's already a lot of pressure to produce high-quality work. Add to that the pressure to make it go viral, and it can be suffocating. The constant need to create something new, exciting, and attention-grabbing can lead to burnout. I'd much rather focus on creating work that I'm proud of, rather than constantly trying to chase a viral hit. Read more

Going Viral Can Be a Curse in Disguise

Let's be real – going viral often means that your work is being shared without your consent. You may not be getting paid for the views, likes, or shares, and you may not even be getting credit for your work. It can be frustrating to see your creations being used without permission or being attributed to someone else. Additionally, going viral can also mean that you're now a public figure, with all the scrutiny and criticism that comes with it. I'd rather keep my work private and controlled, thank you very much. Read more

I'd Rather Focus on Quality Over Quantity

In today's digital age, it's easy to get caught up in the numbers game. How many followers do I have? How many views did my latest post get? But as a creative, I'd rather focus on the quality of my work rather than the quantity of people who see it. I'd rather take the time to perfect my craft, to experiment and try new things, to create something truly unique and meaningful. That's what matters to me, not the fleeting thrill of going viral. Read more

Conclusion

So, why don't I want my work to go viral? It's because I value quality over quantity, control over chaos, and pride over popularity. I'd rather create work that I'm proud of, that makes a real impact, and that brings me fulfillment. If you're a fellow creator who feels the same way, I'd love to hear from you. Let's focus on making great work, rather than trying to make it go viral. Read more